Confianza de las turistas que visitan Acapulco
Abstract
The central purpose of this research is to know the trust that develops between the tourists with respect to Acapulco destination; considering the variables: honesty, benevolence and competence related to satisfaction, 400 questionnaires were administered to female tourists to apply to such by the determining importance of consumption and travel, this was observed that there is little confidence, short of confidence the destination, however a high satisfaction was obtained
Abstract
El propósito central de esta investigación, es conocer la confianza que se genera entre las turistas con respecto al destino Acapulco; considerando las variables: honestidad, benevolencia y competencia, relacionada con la satisfacción, Se aplicaron 400 cuestionarios a mujeres turistas aplicándose a estas por la importancia decisoria de consumo y de viaje, en este se observó que existe poca confianza, sin llegar a la confianza total del destino, sin embargo se obtuvo una elevada satisfacción
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